|A guest gets her hair done with the |
3-Day Bender Digital Curling Iron.
(Photo by Dave Kotinsky/Getty Images for Westfield)
"We are excited and honored to expand our product line into Bloomingdale's," Drybar Founder Alli Webb said about the launch. "As a longtime fan and customer, it will be a thrill to see our line featured at Bloomies. We look forward to joining the already stellar beauty lineup and to have the opportunity to help even more women look and feel their best through great hair.”
Drybar's CEO John Heffner also made a statement in regards to the launch. “We at Drybar consider it a privilege to partner with this iconic, prestige retailer who, for over 150 years, has always placed its customer first,” Drybar's CEO said about the partnership. “This is a philosophy we share and we look forward to exceeding the expectations of our mutual customers for years to come.”
Drybar’s award-winning line of almost 40 professional hair styling products and tools have been named accordingly in keeping with the universal bar theme. From the Hot Toddy Heat & UV Protectant to the even Drybar's cult-classic staple, the 3-Day Bender Digital Curling Iron, have been painstakingly tried and tested as well as tweaked by Drybar founder and stylist Alli Webb, along with thousands of Drybar stylists and millions of Drybar clients. Amazing right?
We are excited about this launch and cannot wait to snag a blowout the next time we visit Bloomingdales. For more information visit Drybar today.